News

11.01.2017

Pitti Immagine Uomo 91 – Florence

PITTI STAND – JANUARY 2017

The appointment at Pitti is here again and PT puts on a new show with a new stand. A single space for the 4 lines to give the brand a single image.

“Stylistic solutions that are always on the cutting edge.”

The theme of the 91st Pitti Uomo was “dance”. PT perfectly captured the mood during celebrations for the brand’s 10th anniversary. An event in Piazza del Porcellino, Florence, on the night of 10 January, starred Alessio Carbone, Premier Danseur at the Paris Opera. For this season the company presented a product with clean and contemporary lines, which while maintaining their classic look, were revisited with exquisite prints and details. A cutting-edge product, carefully studied in all its elements.