16.07.2016

PT Pantaloni Torino lands in New York

TURIN HEADS FOR NEW YORK

Cover 50 spa lands in New York with “PT U.S.A. Corp.”. The pants company from Turin opens its new branch and showroom in the heart of the Big Apple.

“PT's internationalization strategy.”

A decision dictated by the aim to develop the brand in the U.S.A., which, together with the Group’s other international markets, including Japan and Europe, accounts for around 60% of total revenues. The new New York premises, a prestigious 400 square meter space right in the center, at 171 Madison Avenue, has a dual, operating and commercial function. At the helm of the start-up, Emilio Paschetto, Executive Vice President who has many years of experience in the “top of the range” pants sector.

ENLARGE!